Client: TNBC Hub

We were honoured to partner on the creation of The TNBC Hub, an Australian-first online resource and support platform for people affected by Triple Negative Breast Cancer (TNBC). Co-created with the community, OurTNBC.com.au was designed to offer trusted information, compassionate support, and meaningful connection for individuals navigating a TNBC diagnosis, treatment, or metastatic journey.

Our role included the development of the brand identity ensuring the platform felt warm, supportive, and accessible while delivering medically supported information with clarity and sensitivity.

The brand identity features a calming, contemporary aesthetic with soft, nature-inspired tones and approachable typography, reflecting the supportive environment the platform offers. Visual storytelling was carefully considered to resonate with the diverse TNBC community, while maintaining medical credibility.

The project also included the design of digital assets, and social media layouts, creating a cohesive, recognisable brand presence across both online resources and awareness campaigns.

We’re proud to have contributed to this vital initiative, which continues to provide invaluable information, community support, and hope to those impacted by TNBC.